Staying Ahead of the Competition

In the following interview, Gia Arvin, REALTOR® with Matchmaker Realty in Gainesville, Fla., discusses the brokerage’s charitable initiatives, marketing strategies, and more. Region Served: North Central, Fla. Years in Real Estate: 13 Number of Offices: 1 Number of Agents: 17 Best Tip for Getting the Right Listing Price: I take the seller to tour their […]

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Realtor.com Results Summit Zeroes In on Agent Productivity

Realtor.com®’s upcoming annual Results Summit, “Break / Through,” will zero in on agent and team productivity, with more than 50 top sales professionals revealing insights for success. The two-day event takes places Sept. 18-19 at the Cosmopolitan of Las Vegas. Register. Breakout sessions at the event cover topics including lead generation and conversion, developing engaging […]

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Study: Dedication Valued Most by Homebuyers and Sellers

Homebuyers and sellers gave real estate professionals who exercised dedication high marks in J.D. Power’s recently released Home Buyer/Seller Satisfaction Study. Satisfaction, the study found, is determined by the amount of time the real estate professional invests in keeping the client informed, and the real estate professional’s responsiveness to client concerns and questions. Homebuyers place […]

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Advice From a Master: Be ‘Violent’ With Your Routine

Way back in 1996, I was finding my way in the world. Newly licensed in real estate, I was terrified and excited. I was also broke, in debt and thrilled to receive my first pager. It feels like yesterday, only today I’m very different. My lessons and experiences, my research and circumstances, my failures more […]

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Ask the Expert: How Do Global Clients Differ From Domestic Clients?

Today’s Ask the Expert column features Cindy Fauth, global marketing manager for the National Association of REALTORS® (NAR). Q: How do global clients differ from domestic clients? A: Working with global clients brings a unique set of challenges that real estate professionals working with domestic buyers don’t typically worry about. From establishing creditworthiness for financing […]

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4 Tips to Resurrect Stale Listings This Summer

It’s been 90 days and your listing has received little or no attention. This can be very frustrating for your clients, but even more frustrating for you as the expert. In addition to this, you know that the longer the listing sits, interest will continue to diminish. With the market slowing down in many areas […]

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Maximize Your Emotional Intelligence

When you work by referral, your relationships drive your business. The better you connect with your clients, the more referrals you’ll get and the more business you’ll have. At the center of it all is emotional intelligence, or EQ. A high EQ will not only help you build the foundation of your relationships with your […]

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Why Opening a Brokerage of Your Own Is the Next Move for Your Business

For any successful real estate agent, there comes a time when you inevitably ask yourself, “What’s next?” Even at the pinnacle of a sales career in real estate you still need to think about your next move and how to continue to expand and grow a business asset. Attend any real estate conference, training class […]

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6 Dos and Don’ts of Navigating the Busy Season

Spring is here, which means the busy season is upon us! So far, inventory is falling short of buyer demand and the median home price is on the rise, up $10,000 to $260,000 for the first time since May 2016. How do you prepare for this seasonal shift? In order make this season a successful […]

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Take a Bow and Reclaim Your Rightful Place

Get ready for a news flash: Real estate is a really hard business. I’ve been in the game for 13 years and have seen the changes, including the incredible rise of Zillow and realtor.com®, along with the impact the Keller Williams model has made—and somehow, as Todd Frankel wrote in the Washington Post, the internet […]

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Ask the Expert: How Can I Make More Money?

Today’s Ask the Expert column features Arthur Darmanin, CEO of Sellstate Realty Systems Network, Inc. Q: I’m working hard, but not making enough money. How can I turn this around? A: If you’re falling into this category, you’re not alone. Thousands of agents wake up every day trying to figure out how they can make […]

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The Power of a Team

I often hear from experienced and successful agents that they’re not sure if they want a big team. Let’s address that first by saying we’re all teams at some level. Because of the complicated nature of the real estate business, it would be very difficult to do business without the help and support of others. […]

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The Evolution of Teams

Real estate teams are constantly evolving, but like it or not, they’re here to stay. I’ve been a team leader for over 27 years, and I can tell you that teams are getting bigger, and they’re dominating real estate markets across the country. Not all teams are what we call mega-teams. In fact, a team […]

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Why Philanthropy and Charitable Action Matter to Your Business

Doing good for the community and doing well financially go hand in hand when it comes to business. According to a 2013 study by Echo Research, 82 percent of U.S. consumers consider corporate social responsibility (CSR) when deciding which products or services to buy and where to shop. For real estate agents, there are even more […]

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Ask the Expert: How Do I Build a Global Practice?

Today’s Ask the Expert column features Cindy Fauth, global marketing manager for the National Association of REALTORS® (NAR). Q: How do I build a global practice? A: No matter where you live in the U.S., international clients are present. Whether they’re moving into your local market, Americans searching overseas, or foreign-born living in your area […]

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Teams Are the Future

The word ‘team’ in real estate sales has been a fad, a necessity, and highly misunderstood. First and foremost, real estate agents have always worked in a team environment. Even when working alone, real estate agents partner with escrow, title and closing attorneys, mortgage and loan professionals, insurance suppliers, inspectors, home warranty vendors and many […]

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Expanding Your Business Through Innovation

Every entrepreneur knows the age-old business advice: study your market, know your competition, have a business plan—as well they should. It’s decisive advice that works. But what can you do when you have invested in proven business strategies for years, built your business on them, and your profits suddenly plateau? In a 2015 blog post, […]

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On Tax Day: 3 Ways REALTORS® Can Make Tax Time Easier

There’s myriad reasons people go into real estate; maybe they like helping people, or viewing and showing houses, or being in charge of their own schedule. However, as independent contractors, it’s important that agents have a solid hold on the financial side of their business, too. This is vital come tax time, arguably one of […]

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From Busy to Productive: Lessons from a Lead-Generating Pro

One of the biggest struggles real estate agents face is managing their businesses. While many agents create daily to-do lists, they often get so wrapped up in the emergencies that arise that they never get around to what’s most important. As a result, their productivity and profitability suffer, and they end up burned out. They […]

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Want to Be the Best? Be a Leader First

For Bill Olson, being ERA Real Estate’s national Rookie of the Year is not just about production; it’s about being a leader. A resident of Charleston, S.C., Olson came from a restaurant background. Two-and-a-half years ago he met Eddie Wilder, broker/owner of ERA Wilder Realty, while waiting on his table. Olson mentioned he was looking […]

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